Going green starts in 3D
Sustainable design starts in 3D. The official Mobilane catalog on SketchUp 3D Warehouse lets architects seamlessly incorporate high-quality green solutions into their projects.
It’s not just the outside temperatures that are rising; biophilic design is also becoming increasingly ‘hot’. The persistent heatwaves sweeping across Europe are forcing us to face the facts: our cities, buildings and gardens desperately need to become greener. Regardless of your views on climate change, the rising temperatures call for smart, sustainable solutions that reduce urban heat islands and improve our well-being.
Biophilic design: green
Biophilic design is the art of integrating natural elements, such as greenery, water and natural light, into the man-made environment to improve health, mood and productivity. This is not something you achieve by simply placing a plant in a corner at the last minute, but by giving natural elements a key role in your design right from the very first sketch.
Now that the effects of urbanisation are becoming increasingly apparent, biophilic design is more relevant than ever for architects, interior designers and landscape architects. The major challenge is to efficiently translate a green concept into a realistic, viable design.
Mobilane: Greenery as valuable building material
As an international front-runner in the field of ready-to-install green systems, the Dutch family company Mobilane demonstrates that greening and architecture can go hand in hand. With over 100 years’ experience in the green sector, Mobilane recognised the importance of sustainability as early as the late 1990s. Their philosophy? To make living green walls, roofs and façades accessible and ready to use, particularly in places where space is limited.
Mobilane, market leader in green facades and living walls, transforms greenery into key design elements around the world. A selection from their product range:
- MobiPanel & LivePanel (Vertical plant walls): Innovative, modular green wall systems for building facades and interior walls. Interchangeable plant cassettes and an integrated water channel system transform bare walls into space-saving, air-purifying surfaces.
- LivePicture (Living plant artworks): A sleek designer frame with an integrated water reservoir (such as the widely known LivePicture GO, winner of the prestigious Red Dot Design Award). Perfect for spaces where there is no room for a full-scale living wall, but where aesthetic and acoustic benefits would be welcome.
- LiveDivider PLUS (Green room dividers): Freestanding, modular partitions with plants covering both sides. Perfect for open-plan offices and public spaces that benefit from more privacy, sound insulation and clean air.
- MobiRoof ECO (Green roofs): Ready-to-use, lightweight sedum cassettes that transform flat and sloping roofs into green surfaces. They help to manage rainwater, insulate the building and combat the urban heat island effect.
- Ready-to-Use Hedges: Dense, mature hedge screens mounted on a steel frame (grown in a biodegradable coconut fibre pot) that provide instant privacy and filter up to 40% to 60% of particulate matter from the air.
From concept to 3D: The added value of the 3D Warehouse
To convince clients of the benefits of biophilic design, designers need detailed and high-performance 3D models. By making its entire catalogue available in the SketchUp 3D Warehouse, Mobilane is lowering the threshold for architects and designers to incorporate green elements right from the start of the creative process.
Using the official Mobilane models, a design professional is able to calculate exactly how much space a green wall will require, how the light conditions and the acoustics will be affected, and the overall impact it will have on the design. In this way, greenery becomes not just an ‘afterthought’, but an integral part of the architectural design.
Digital products, the building blocks of tomorrow
We helped Mobilane take control of their digital brand presentation. By building, modelling and keeping their entire 3D library up to date, our service takes the pressure off manufacturers.
To help Mobilane, we set up an official Featured Catalogue that meets three key quality standards:
- In line with the corporate identity: a professional image that inspires the confidence of the specifier.
- Always up-to-date: Only available products, sizes and specifications.
- Optimised for SketchUp: Cleverly-built, lightweight models that can be loaded quickly and look beautiful and detailed.
With their certified 3D Warehouse catalogue, Mobilane combines top-quality products with ultimate digital convenience.
Take Control of Your Brand in the 3D Warehouse
Are your products already being used by professionals in SketchUp? Try searching for your brand name in the 3D Warehouse, just for laughs. Chances are, third parties have already drawn and uploaded your products. Unfortunately, the quality of these models often leaves much to be desired:
- Incorrect scale: Models that are drawn up to 10 times too large.
- Outdated information: Incorrect product variants or models that are no longer available.
- Poor performance: Extremely “heavy” files with an excess of polygons, causing the users’ SketchUp files to slow down or even crash.
Not only does this hurt your brand image, it stops specifiers from using your products in their designs. Without an official catalog, you lose control over how architects and designers present your brand
Your products deserve a professional place in every designer’s toolkit. We’ll build, certify, and manage your 3D portfolio: let’s discuss what’s possible.
